Subliminal Message In’s Logo

By Steven Chang

December 17, 2016

Take a look at’s logo:

Pretty simple, and elegant. Notice the arrow?

Truth be told I didn’t even realize the hidden message behind the arrow until my 9 year son pointed out, “Dad, Amazon’s got everything from A to Z. Look at the logo!”

Subliminal or not, it was a pretty clever observation.

Steven Chang

About the author

The roles I play: Leader, Husband, Dad, Son, Brother, Friend, Programmer, Investor, Trader, Marketer, Student, Teacher, Influencer.

{"email":"Email address invalid","url":"Website address invalid","required":"Required field missing"}

Direct Your Visitors to a Clear Action at the Bottom of the Page